Conversion Rate Optimisation
So many people ask us "What is SEO or Search Engine Optimisation and why do I need this to go with my web design service?"
The simple way to think about it is by considering your own behaviour on the internet first:
When you want a product or a service we guess that quite often you start with the search engine bar by typing in a few words to get some listings to appear to choose from? Next from that selection you will click on a site or two to get what it was you were looking for and either buy/ enquire online or take down some details to call or visit the business you find.
Search Engine Optimisation (SEO) is about us getting your business to appear on page one for the "Keywords" that your potential customers would type into the search engines to find your products etc.
We are not talking about people typing in your company name but more like typing in "washing machines" or "SEO Leicester" or "Timber merchants Nottingham" for example.
Have a think of what you think people would type to find your businesses products or services......Are you on page 1?